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- Tech At Work: OnStar Saves Senator's Daughter's Car
- Video: Chrysler Gets Political In New Spots For 300 Sedan
- Green Diesel, Lutz Shakeup And L.A. Wrap-Up: Today At High Gear Media
- Ford Needs Hipsters For Its Next 'Fiesta Movement'
- 2009 Los Angeles Auto Show: Best In Show
- MORE: Another Day, Another Shakeup at GM: Lutz Reassigned
- L.A. Auto Show: 2010 Audi A3 TDI Earns Green Car Of The Year
- Mitsubishi Planning New Compact SUV And Minicar For U.S.
- General Motors' New CEO Is...Bob Lutz?
| Tech At Work: OnStar Saves Senator's Daughter's Car Posted: 04 Dec 2009 03:14 PM PST  Successfully applying technology in a car is harder than it sounds. Just look at the flack BMW has caught for its difficult iDrive system, or the only-recent entry of Lexus into the telematics market. General Motors, as painfully off as it may be at times, has nailed this area with its OnStar system, grabbing another headline today for saving ..
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| Video: Chrysler Gets Political In New Spots For 300 Sedan Posted: 04 Dec 2009 08:35 AM PST  Chrysler has launched a new 30-second ad for its 300 sedan, and we have to say: it's pretty impressive. No, the copy's not the best on record, and the theme comes out of left field, but the clip delivers a strong emotional wallop. And best of all: it says practically nothing about the car itself. See, here's a little secret from the marketing ..
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| Green Diesel, Lutz Shakeup And L.A. Wrap-Up: Today At High Gear Media Posted: 04 Dec 2009 08:00 AM PST  The 2009 Los Angeles Auto Show's press days are over and all that's new in the world of cars is known, at least for the moment. We have it all in the links below, but there's more than just shiny concepts to talk about. General Motors, for instance, put on a show of its own starting the evening before the L.A. Auto Show with the surprise ..
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| Ford Needs Hipsters For Its Next 'Fiesta Movement' Posted: 04 Dec 2009 07:32 AM PST  Just yesterday, we gave Ford high marks for its recent marketing efforts -- specifically, the "Fiesta Movement" campaign and subsequent "Retail Movement" initiative, which aims to educate dealers about social media and grassroots marketing in advance of the Fiesta's U.S. launch next summer. Not content to rest on its laurels, Ford is already ..
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| 2009 Los Angeles Auto Show: Best In Show Posted: 04 Dec 2009 07:30 AM PST  The 2009 Los Angeles auto show is over--for the press, at least. In the shadow of continual turmoil at GM, the show fielded a few important new production vehicle introductions, but not a lot more. The lightweight proof? The second press day, where more than half of the gathered journalists had disappeared and jumped early flights home. High ..
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| MORE: Another Day, Another Shakeup at GM: Lutz Reassigned Posted: 04 Dec 2009 05:30 AM PST  UPDATE: Following this morning's 9 am conference call for GM employees, further details have emerged on the latest shakeup at General Motors. "I want to give people responsibility and authority deeper in the organization, and then hold them accountable," said chairman of the board Ed Whitacre. To further that goal, Bob Lutz is to become a ..
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| L.A. Auto Show: 2010 Audi A3 TDI Earns Green Car Of The Year Posted: 04 Dec 2009 05:06 AM PST  The 2010 Audi A3 TDI has been dubbed Green Car of the Year, making it the second time in a row that a clean diesel vehicle has taken the honor. (Last year's winner? The 2009 Volkswagen Jetta TDI.) Ron Cogan -- editor of Green Car Journal, which presented the award yesterday at the L.A. Auto Show -- pointed out that although there are a number ..
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| Mitsubishi Planning New Compact SUV And Minicar For U.S. Posted: 04 Dec 2009 02:59 AM PST  It's no secret that Mitsubishi's sales performance in the U.S. has been floundering in recent years. Sales, in the first nine months alone, are down 47% for Mitsubishi. While other Japanese automakers like Honda, Toyota and Nissan have experienced increase sales in the past couple of years, Mitsubishi has seen the reverse and was ..
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| General Motors' New CEO Is...Bob Lutz? Posted: 03 Dec 2009 07:21 PM PST  Bob Lutz is a controversial guy: a slick salesman/cheerleader who can get the public riled up about a new car, but also the kind of hothead who's been known to speak before considering the consequences -- like that time he called global warming "a total crock of" hooey. (We paraphrase.) However, at least one critic thinks Lutz might be an ..
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